Redesign · Wedding photography
Valerio Di Domenica
A complete redesign that kept every URL already indexed on Google.
- Area
- Verona and Lake Garda
- Sector
- Wedding photography
- Project
- Redesign
- Live site
- valerio-di-domenica.liquidagency.eu
Case study
From the starting point to the live website.
The situation
Valerio and Sofia had a dated WordPress site, with many wedding stories and galleries already ranking on Google. Rebuilding it meant risking the traffic built up over the years.
Design choices
We mapped every existing address and kept it identical on the new site. The editorial structure revolves around the Wedding Stories, with sections for galleries, couple sessions, family and maternity, and the Wedding Book.
What was delivered
- Every indexed URL preserved
- Editorial structure for stories and galleries
- Just for two, Family & Maternity and Wedding Book sections
- Positioning on Verona, Lake Garda and destination weddings
